The Co-operative, the current holder of the RSPCA People’s Choice Supermarket title, is once again in the running for the prestigious award.
The retailer is encouraging its customers and members to take part in the public vote to ensure it retains the top spot in 2010. The Co-operative is among three finalists for the accolade, which is part of the annual RSPCA Good Business Awards.
This year, The Co-operative has been shortlisted because of its
commitments to the Freedom Foods standard, higher-welfare poultry,
free-range eggs, outdoor-reared beef and strict welfare standards for
its own-brand pork.
The consumer-owned retailer has continued its commitment to
ethical trading, extending its reach to the Somerfield stores it
acquired last year.
Finalists for this coveted RSPCA award have
been chosen by a panel of expert judges, based on each retailer’s
commitment to achieving the highest standards of animal welfare. The
other finalists for 2010 are Marks & Spencer, Sainsbury’s and
Sean Toal, The Co-operative Food’s Commercial Director,
said: “We are very proud to have been selected, for the second year
running, as a finalist for the RSPCA People’s Choice Supermarket award.
shortlisted again is a fantastic endorsement of our continuing work to
raise animal welfare standards and to offer higher-welfare meat and
poultry products across our enlarged estate, whilst maintaining our
commitment to providing our customers with excellent quality products,
great stores and value for money. We’re hoping that our loyal customers
and members will once again support us by voting for The Co-operative.”